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Carlos Ramirez
Multi-Media Designer / Photographer
Employment History
Hyperkin Inc.
May 2024 - Nov. 2025
Font-End Development / Graphic Designer
At Hyperkin Inc., I served as both a Front-End Developer and Graphic Designer, where I played a key role in modernizing and elevating the company’s brand identity. I led a full rebrand initiative, transforming Hyperkin’s visual language into a more modern, minimalistic, and cohesive style across digital and print platforms. My responsibilities included designing and developing the company’s online presence, managing the overall brand look and user experience through Shopify, and working extensively with Shopify Liquid to customize storefront layouts and interactions. I also created high-impact Amazon A+ Content, digital banners, business cards, packaging concepts, and various printed marketing assets that strengthened product presentation and improved customer engagement. Alongside front-end development, I produced product renderings, visual assets, and promotional content using industry-standard tools. My work supported product launches, e-commerce initiatives, and company-wide branding efforts.
Anzo USA
Jan. 2020 - May 2024
Graphic Designer
In my role as the primary Graphic Designer, I have been involved in various multimedia projects, including product photography, videography, web design, and concept art. AnzoUSA has recently undergone a comprehensive rebranding process, resulting in the creation of a modern website and landing pages for upcoming product launches. Additionally, we have developed new merchandise such as shirts, hats, and decals, as well as updated event banners, flyers, catalogs, user manuals, and a mobile store. By incorporating my innovative ideas, AnzoUSA is poised for an exciting future that includes the integration of augmented reality and the launch of an official mobile app.
Spyder Auto
Oct. 2015 - Jul. 2019
Senior Graphic Designer
In a formal capacity, I held the position of Senior Graphic Designer, responsible for mentoring and guiding two Junior Graphic Designers. My role involved imparting the techniques and skills I acquired through years of trial and error. This included instructing them on proper product placement and angles, appropriate lighting and shadowing techniques, and the necessary steps in Photoshop to eliminate reflections and defects, add a ground shadow, and finalize and upload materials to the company’s server. Additionally, I educated them on the significance of different electrical wire colors for capturing well-lit product photographs. I was also involved in automotive photography and concept art.
Spyder Auto
Oct. 2015 - Jul. 2019
Senior Graphic Designer
In a formal capacity, I held the position of Senior Graphic Designer, responsible for mentoring and guiding two Junior Graphic Designers. My role involved imparting the techniques and skills I acquired through years of trial and error. This included instructing them on proper product placement and angles, appropriate lighting and shadowing techniques, and the necessary steps in Photoshop to eliminate reflections and defects, add a ground shadow, and finalize and upload materials to the company’s server. Additionally, I educated them on the significance of different electrical wire colors for capturing well-lit product photographs. I was also involved in automotive photography and concept art.